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Privacy Policy

Privacy Policy for Modernize Power

 

Last Updated: July 19, 2025

This Privacy Policy describes how Modernize Construction, Inc. DBA Modernize Power ("Modernize Power," "we," "us," or "our") collects, uses, and discloses your personal information when you visit our website, www.modernizepower.com (the "Site"), or otherwise interact with us.

 

1. Notice at Collection: Personal Information We Collect and Why

 

We collect personal information to provide and improve our services, communicate with you, and for other business purposes.
 

Identifiers: This includes information like your name, email address, phone number, and mailing address. We collect this information to respond to your inquiries, provide quotes for our services, schedule installations, and for marketing communications. We retain this data for the duration of our business relationship with you, plus a reasonable period afterward for legal and record-keeping purposes.
 

Internet or Other Electronic Network Activity Information: This includes technical data such as your IP address, browser type, operating system, the pages you view on our site, the page you came from, and the dates and times of your visits. We collect this to analyze how our site is used, improve the user experience, ensure the security of our network, and for marketing analytics. We generally retain this data for up to 26 months for analytics purposes, and longer for security logs if necessary.
 

Geolocation Data: This includes your general geographic location (e.g., city or metro area) as inferred from your IP address. We do not collect your precise geolocation. We use this data to understand where our customers are located and for analytics. We retain this data for up to 26 months.

Inferences Drawn from Other Personal Information: This includes inferences we may draw about your potential interest in our specific services (such as generators or solar installations) based on the pages you visit on our site. We use these inferences to personalize your experience and for our marketing efforts. We retain this data for the duration of our business relationship.

 

 

Sources of Personal Information: We collect this information directly from you when you fill out a contact form and automatically when you browse our Site through the use of cookies and similar technologies.

We do not knowingly collect personal information from children under the age of 16.

 

2. Disclosure of Personal Information

 

We do not "sell" or "share" your personal information in the traditional sense for monetary gain. However, like many companies, we use third-party services for analytics and advertising that may be considered a "sale" or "sharing" under California law.
 

In the past 12 months, we have disclosed the following categories of personal information to the following types of third parties:
 

Identifiers: We may disclose identifiers to our trusted service providers who help us manage customer relationships (e.g., our CRM system) and handle our email marketing communications.
 

Internet or Other Electronic Network Activity Information: We may disclose this type of information to analytics providers, such as Google Analytics, and to our marketing partners. This helps us measure our Site's performance, analyze how users interact with our content, and determine the effectiveness of our advertising.

 

3. Your California Privacy Rights

 

As a California resident, you have the following rights under the CPRA regarding your personal information:

  • The Right to Know: You have the right to request information about the personal information we have collected, used, and disclosed about you in the past 12 months.

  • The Right to Delete: You have the right to request that we delete the personal information we have collected from you, subject to certain exceptions.

  • The Right to Correct: You have the right to request that we correct inaccurate personal information that we maintain about you.

  • The Right to Opt-Out of Sale/Sharing: You have the right to direct us not to "sell" or "share" your personal information with third parties.

  • The Right to Limit Use of Sensitive Personal Information: We do not intentionally collect "Sensitive Personal Information" (like social security numbers or precise geolocation). However, if we were to, you would have the right to limit its use.

  • The Right to Non-Discrimination: We will not discriminate against you for exercising any of your CPRA rights.

 

4. How to Exercise Your Rights

 

To Opt-Out of the Sale or Sharing of Your Personal Information: You can exercise your right to opt-out by clicking the link below and following the instructions: Do Not Sell or Share My Personal Information

To Exercise Your Rights to Know, Delete, or Correct: To submit a request to know, delete, or correct your personal information, please contact us by:

We will need to verify your identity before processing your request. We will do so by asking you to provide information that matches the information we have on file for you. We will respond to your request within 45 days, as required by law.

 

5. Security of Your Information

 

We use reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure.

 

6. Changes to This Privacy Policy

 

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last Updated" date at the top. We encourage you to review this policy periodically.

 

7. Contact Us

 

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Modernize Power Email: info@modernizepower.com Phone: 916-293-5900 Address: 9477 Greenback Ln. #517, Folsom, CA 95630

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